I went to Crystal Beach yesterday and I was surrounded by close to 1,000 Mall Crawling look a like store bought JK/JKU's. It was Go Topless Weekend, and out of the 1,000 Jeeps I saw the only one that I know gets truly wheeled was my friends 03 TJ that I met up with. The rest of those Jeep's were just $$$$$ and will never see more than some sand or dirt off the side of the road.
I got harassed by nearly every JK/JKU owner that parked next to us, but I must have passed 50 on my way home that couldn't go over 60MPH, and they were all covered in sand, bugs, and sweat. I meanwhile was freezing, jamming out, and enjoying my day with my 2 year old in the backseat lol. I went into all the deep sand 99% of the Jeep's were avoiding and I seriously tried to bog my Alpha down, but nope it didn't happen.
I was proud to be the only H3 on the beach, and it felt good to me to be driving something a little more special than a cookie cutter rig (what my friend calls all the JK/JKU look a likes).